Sunday 20 January 2013

JLR sales at global high

As China’s economy cools, can jaguar Land Rover maintain its new-found momentum? That is the question company executives face as they adjust their strategy to maintain a healthy cash flow.

Last year, Jaguar Land Rover sold 357,773 vehicles in 177 markets, a rise of 30 per cent on the previous year.

China is now the largest single market, delivering its best ever sales performance with sales of 71,940 units, a rise of 71 per cent. China is followed by the UK (68,333 - up 19 per cent), the US (55,675 - up 11 per cent), Russia (20,549 - up 43 per cent) and Germany (16,722 - up 41 per cent).

Sales of the Range Rover Evoque in its first full year reached 108,598 units.

Land Rover has seen sales of the Land Rover Discovery 4/LR4 rose 3 per cent, while sales of Range Rover Sport went up 4 per cent. Jaguar sales rose 6 per cent.