Friday, 5 April 2013
JLR sales up 20 per cent
JaguarLandRover in the UK has reported its highest March sales month, thanks to new product and continued strong demand. The company sold 17,773 vehicles in the UK in March, compared to 14,789 in March 2012 - an increase of 20%.
Land Rover’s sales success was led by the all-new Range Rover and the Land Rover Freelander, up 43% and 45% respectively. The Range Rover Evoque continued to perform strongly, up 9%.
In March, Land Rover sold 14,268 vehicles, up 12 per cent year-on-year. In fact, Land Rover posted its highest ever monthly sales in its entire 65-year history.
Jaguar’s UK sales increase was driven by the new XF Sportbrake, which accounted for almost 23% of Jaguar’s overall UK sales in March. Sales of the Jaguar XF saloon are consistent with figures for March 2012, indicating XF Sportbrake buyers are new to the Jaguar brand.
Total Jaguar sales in March were 3,505, up 20.6 per cent year-on-year.
With first deliveries to customers of the new Jaguar F-TYPE sports car scheduled for late April, Jaguar expects to welcome more and more customers to the brand in 2013.
Jaguar UK sales are up 24% year to date and Land Rover UK up 17%. With the market launches of the all-new Range Rover Sport, Jaguar F-TYPE and Jaguar XJR still to come in 2013, JaguarLandRover UK looks to be in a strong position. ∎