Thursday 5 January 2017

Ford: Flat Rock gains as Mexico loses

Ford Motor Company is investing  $4.5 billion investment in electrified vehicles by 2020, offering customers greater fuel efficiency, capability and power across Fords global vehicle lineup.
The plans are part of the companys expansion to be an automotive and a “mobility” company, including leading in electrified and autonomous vehicles and providing new mobility solutions.
The automaker also announced plans to invest $700 million to expand its Flat Rock Assembly Plant in Michigan into a factory that will build high-tech autonomous and electric vehicles along with the Mustang and Lincoln Continental. The expansion will create 700 direct new jobs.
This incremental investment in Flat Rock Assembly Plant comes from $1.6 billion the company previously had planned to invest in a new plant in Mexico.
The company has detailed seven of the 13 new global electrified vehicles it plans to introduce in the next five years, including hybrid versions of the F-150 pickup and Mustang in the US, a plug-in hybrid Transit Custom van set to bow in Europe and a fully electric SUV with an expected range of at least 300 miles that will be marketed for customers globally.
As more and more consumers around the world become interested in electrified vehicles, Ford is committed to being a leader in providing consumers with a broad range of electrified vehicles, services and solutions that make peoples lives better,claimed Mark Fields, Ford president and chief executive officer. Our investments and expanding lineup reflect our view that global offerings of electrified vehicles will exceed gasoline-powered vehicles within the next 15 years.
Fields added that the principal drivers of the 'electric vehicle revolution' are technology, the higher cost of reciprocating engines to meet emissions regulatations and the higher cost of fuel.
Ford is focusing its EV plan on those of its areas that it believes are its strength electrifying its most popular, high-volume light commercial vehicles, pick-up trucks, SUVs and performance vehicles to make them even more capable, productive and fun to drive.
The seven global electrified vehicles include:
• An all-new fully electric small SUV, coming by 2020, engineered to deliver an estimated range of at least 300 miles, to be built at the Flat Rock plant and sold in North America, Europe and Asia
• A high-volume autonomous vehicle designed for commercial ride hailing or ride sharing, starting in North America. The hybrid vehicle will debut in 2021 and will be built at the Flat Rock plant
• A hybrid version of the best-selling F-150 pickup available by 2020 and sold in North America and the Middle East. The F-150 Hybrid, built at Fords Dearborn Truck Plant, will offer powerful towing and payload capacity and operate as a mobile generator
• A hybrid version of the iconic Mustang that will deliver V8 power and even more low-end torque. • • The Mustang Hybrid, built at the Flat Rock Plant, debuts in 2020 and will be available in the North America to start
• A Transit Custom plug-in hybrid available in 2019 in Europe engineered to help reduce operating costs in even the most congested streets
• Two new, pursuit-rated hybrid police vehicles. One of the two new hybrid police vehicles will be built in Chicago, and both will be up-fitted with their police gear at Fords dedicated police vehicle modification center in Chicago
• In addition, Ford announces that its global utility lineup will be the companys first hybrids powered by EcoBoost rather than naturally aspirated engines, furthering improving performance and fuel economy.
The company also plans to be as aggressive in developing global electrified vehicles services and solutions. These include EV fleet management, route planning and telematics solutions.
                                        Building the future
To support the new era of vehicles, Ford is adding 700 direct new U.S. jobs and investing $700 million during the next four years, creating the new Manufacturing Innovation Center at its Flat Rock Assembly Plant. Employees there will build the all-new small utility vehicle with extended battery range as well as the fully autonomous vehicle for ride-hailing or ride-sharing along with the iconic Mustang and Lincoln Continental.
I am thrilled that we have been able to secure additional UAW-Ford jobs for American workers,said Jimmy Settles, UAW vice president, National Ford Department. The men and women of Flat Rock Assembly have shown a great commitment to manufacturing quality products, and we look forward to their continued success with a new generation of high-tech vehicles.
This incremental investment in Flat Rock Assembly Plant comes from $1.6 billion the company previously had planned to invest in a new plant in Mexico.
Ford today announced it is cancelling plans for the new plant in San Luis Potosi, Mexico. It also announced that, to improve company profitability and ensure the financial as well as commercial success of this vehicle, the next-generation Focus will be built at an existing plant in Hermosillo, Mexico. This will make way for two new iconic products at Michigan Assembly Plant in Wayne, Michigan, where Focus is manufactured today safeguarding approximately 3,500 U.S. jobs.
                                           Electrification technology
Building on two decades of experience, Ford claims it is applying lessons learned to deliver patented technology, software and services to appeal to truck customers, SUV owners, performance enthusiasts, high-volume commercial fleets and everyone in between.
“Ford’s global EV strategy is to build on our strengths,” pointedly said Raj Nair, executive vice president, product development, and chief technical officer. While some others seem to be focused on marketing claims and numbers, were focused on providing customers even more of what they love about their Ford vehicles. This means more capability for trucks, more productivity for commercial vehicles and more performance for sports cars plus improved fuel economy.
This year, Ford begins testing its new generation of EV technology. In Europe, Ford will put the Transit Custom plug-in hybrid on the road later this year, along with a new set of mobility services, telematics and connectivity solutions.
In addition, in New York and several major US cities, Ford is testing a fleet of 20 Transit Connect hybrid taxi and van prototypes in some of the worlds most demanding traffic conditions.
These Transit Connects build on the success of what Ford claims is the worlds first hybrid taxi the Ford Escape Hybrid which also was the worlds first hybrid SUV and the first North American-built hybrid. Many Escape Hybrid taxis are still on the road, moving passengers for more than 350,000 miles each and still using their original batteries.
Today, Ford is Americas top-selling plug-in hybrid brand and second in overall U.S. electrified vehicle sales.
Ford already has a memorandum of understanding with several other automakers in Europe to create an ultra-fast charging network projected to be significantly faster than the most powerful charging system deployed today. An initial target of about 400 sites in Europe is planned. By 2020, consumers should have access to thousands of high-powered charging points.

Ford also is piloting wireless technology on company EVs in the US and Europe that make recharging “as easy as pulling into a parking spot” so drivers never forget to recharge. Wireless recharging extends electric-only range for short distance commuters, even during quick stops. FordPass also can help consumers reserve charging times.

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