Hyundai could be on the point of increasing
production at its Sao Paolo plant in Brazil, if a recent report in the Korea Herald can
be believed.
A Hyundai
official is reported as saying the company will increase production by 5,000
units a year to 185,000 units from 2014 onwards.
The very modest extra capacity is intended to support the
HB20, which has been among the best-selling vehicles in Brazil's currently
difficult market. The HB20 is the company's first vehicle designed exclusively
for the Latin American region.
The plant has been increasing production steadily, moving
from a single shift to two shifts per month after production started. A third
shift was added in September 2013.
Up to May of this year, Hyundai's HB range took third-spot
among Brazil's top-ten vehicles, selling 67,042 units in the year to date to
secure a 6.7 per cent market share share and achieve a 14 per cent growth rate
in a market down 5.4 per cent for the year.
According to forecast from IHS Automotive, Hyundai will
add the ix25 product in Brazil in 2016. This could boost output beyond 200,000
units from 172,382 units in 2013. HIS is forecasting 189,000 units in 2014.
Through IHS Automotive’s forecast period, the facility's production
could grow to 220,000 units a year.
Hyundai has faced capacity constraints globally, which
have impacted on the company’s market share.
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