Friday, 29 April 2016
TVR comes to the surface – but not completely
TVR says it will exhibit at the London Motor Show in Battersea Park on 5 to 8 May, 2016.
The company has attracted world-wide interest since announcing the all-new British designed and built sports car. Incorporating Gordon Murray’s innovative iStream technology, the car will be launched in 2017.
The new sports car features a ground-effect, super lightweight iStream carbon reinforced chassis and will be powered by an “exceptional V8 engine” developed by Cosworth.
The London Motor Show provides an opportunity for the public to appreciate the silhouette and see the physical shape in a full-size representation of the new car.
The full exterior design will be unveiled to all customers who placed an order at an exclusive preview event later this year, which will be an important milestone in the programme.
Les Edgar, chairman of TVR said: “We have built enormous momentum over the past 12 months, to the point at which we now hold more than 350 deposits from enthusiastic individuals who are keen to be proud owners and drivers of the new TVR.”
“Our appearance at the London Motor Show will be a perfect platform for us to show a physical representation of the car and we hope to use the opportunity to tantalise the public and provide a strong indication of the look of the production vehicle. It’s an important next step in bringing the new car to market,” he concluded
Gordon Murray Design Limited is a British company established in 2007. It aims to be the world leader in automotive design and “reverses the current industry trend for sub-contracting” by having a complete in-house capability for design, prototyping and development. See also www.gordonmurraydesign.com
The iStream assembly process is said to be a “complete rethink and redesign of the traditional automotive manufacturing process and could potentially be the biggest revolution in high volume manufacture since Ford’s Model T”.
Development of the process began over 15 years ago and it has already won the prestigious ‘Idea of the Year’ award from Autocar who were given privileged access in order to make their assessment.
The simplified assembly process means that the manufacturing plant can be designed to be 20 per cent of the size of a conventional factory. The new TVR cars will be built in Wales.
The process could “reduce capital investment in the assembly plant by approximately 80 per cent”, according to the company.
Yet the flexibility of this assembly process means that the same factory could be used to manufacture different variants.
The iStream design process is also said to be “a complete re-think on high volume materials, as well as the manufacturing process and will lead to a significant reduction in full lifecycle CO2”. See also: www.istream.technology