Lagonda rises phoenix-like from Gaydon

Aston Martin has once more dipped into its heritage box in search of treasures to please Middle East shareholders and customers, and bolster turnover and profit.

After the initial production (and financial) debacle of the Aston Martin Rapide, first rolled out in 2010 at the Magna Steyr facility in Graz, Austria and then repatriated back to the company’s facility at Gaydon, Warwickshire, Aston Martin has confirmed a bespoke product programme for a new super saloon aimed at reviving the historic Lagonda nameplate in a strictly limited series.

Aston Martin follows Bentley with SUV

Aston Martin’s Lagonda’s sport utility vehicle (SUV) has moved a step closer to reality and will be a joint development with Mercedes AMG.

The idea, first mooted with the Lagonda concept vehicle launched at the Geneva Motor Show in 2009, must have been hastened with the news last March that Bentley would develop an SUV, taking that marquee into unchartered waters.

Volkswagen AG has set the pace in developing SUVs in Europe, not only through its own brands but through links with Porsche.