Showing posts with label Warwick Business School. Show all posts
Showing posts with label Warwick Business School. Show all posts

Thursday, 21 April 2016

Mitsubishi falls on its sword

It is reaching a sad point, indeed an indictment, when the “man in street” does not believe the information given out by automobile manufacturers.

Thursday, 23 May 2013

Ford homes in on emerging markets


Global strategy expert Michael Mol believes Ford’s decision to close its Australian operation shows it is honing its strategy on emerging markets and its American home market.

After 88 years of manufacturing in Australia Ford announced it will cease production there in 2016.

Professor Mol, a Professor of Strategic Management at Warwick Business School, UK, says the car industry is undergoing a transformation with more emphasis on emerging markets.