The former Ford Halewood plant on Merseyside, now the facility of Jaguar Land Rover, today produced the 1,000,000th Jaguar Land Rover vehicle.
The 1,000,000 vehicle is a Range Rover Evoque, painted in a special one-off colour combination and donated to Cancer Research UK.
Global demand for Range Rover Evoque has exceeded expectations with 18,000 advanced orders before job 1 on 4 July 2011. With continued demand for Evoque and growing sales of Land Rover Freelander 2, this production milestone was achieved earlier than predicted.
Production volume at Halewood has increased significantly over the past 12 months due to 24 hour working, bringing the arrival of the 1,000,000 vehicle ahead of original forecasts.
Between 2001 and 2009, Halewood made 363,603 Jaguar X-Type and X-Type Estates. The Jaguar X-Type was Jaguar's best-selling model during much of its production run and was Jaguar's first compact executive car for 50 years.
In 2002, the Jaguar X-Type Diesel 2.0 was launched and made history as Jaguar’s first diesel model. Also in 2002 the Jaguar X-Type Estate was Jaguar’s first estate vehicle.
In 2005 manufacturing preparation works commenced, following significant investment by Land Rover, for the production of the all new Land Rover Freelander 2. Job 1 of this vehicle rolled off the line on 25 October 2006. The global demand for Freelander 2 continues today as one of Land Rover's most popular models. Todate 381,211 have been made.
In July 2011 Halewood witnessed the arrival of the Range Rover Evoque, the smallest, most efficient production Range Rover made. It is the biggest selling Jaguar Land Rover vehicle, breaking Jaguar Land Rover production volume records in both of its first two years of production. Halewood has manufactured 255,186 jobs to date. ∎
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